Sylvie Lee Vo

Packaging: Storyworth

Storyworth helps people write and print personal memoirs with thought-provoking weekly email prompts. I designed a duo of packaging mailers, taking the project from ideation to production, to elevate the final step in the process: receiving the book.

The final piecs achieved the following goals, set by the Product team: elevated the unboxing experience while remaining cost effective, provided flexibility for future products and locales, was operationally practical (simple to use and protected the books).